October 1, 2014

Site Changes

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Hey guys – Just wanted to drop in and let you know about some of the things we’ve been doing behind the scenes here at AndroidGuys.  Hopefully it gives you a sense of what our mindset is and where are going with it.

About two weeks ago, we changed the layout to what you see today.  We did some research and found that it was more streamlined, loading faster than previous versions.  It also offered more information and articles to readers to check out for further reading.  Since then, we’ve enjoyed a decent bump in traffic, averaging about 15% more page views than with the last one.  Apparently, it’s also more search engine optimized.

Advertising has also seen a healthy jump as well.  With the new look, all ads are able to display on each page of the site, in the same spots.  As we watch the statistics and click throughs, we’re genuinely happy with the results, and based on feedback, so are our advertisers.

Having said these things, there are a few changes we’re still getting ready to unveil.  Check out the first two and let us know what you think in the comments!

  • A slow transition to Twitter based news articles only – We played with some various ways of implementing the social networking tool over the last quarter and feel confident in our approach to this.  Effective this coming Sunday, all of our articles will be 140 character blurbs with tinyurl’s to sourced links. Our hope is that we’ll get enough @replies and direct messages to share with our readers via retweets as well.  Expect more articles, albeit short ones.
  • A strong use of 2D/QR barcodes – There’s no limit to the potential of these little squares and we intend to use them in many cool ways.  Imagine being able to scan an image and be taken to YouTube reviews of software and accessories!  How about for special announcements or rumors from around the Android universe? Snap a picture and you’re off to see what other Android sites are saying!

The guys around here are really excited about both of these emerging technologies and think we could be on the forefront of both.  There are a few more ideas we are toying with but we’re not ready to let the cat out of the bag just yet.

We’re pretty sure that we’re going to lose readers over some of the decisions we’ve made.  Anytime you make adjustments to things people like, there are bound to be complaints.  Hopefully, we don’t lose too many and are able to build a stronger following in the long run.  Here’s the first barcode we invite you guys to scan.

- Scott Webster, Editor

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