Mobile Browsing Explodes in December, Android Big Winner With 54.8% Gain
Mobile browsing now accounts for 1.3% of all web browsing, accordingÂ to the latest figures released by NetApplicationsÂ yesterday. A brief post on their web site claims that mobile devices were the biggest usage share winners this past holiday season. All major mobile operating systems attained large percentage gains; with Android leading the pack obtaining twice the gain of theÂ competition!
1.3% market share might not seem like a lot at first, but when you think that’s more than half of Opera’s market share, it really helps put that figure in perspective. These are the numbers for each of the leading mobile platforms:
|Mobile O/S||Percentage Gain (November – December)|
A detailed look at Android’s worldwide trend, shows solid growth throughout the year, but a definitive spike on Novemeber and December, indisputably ignited by US events like Droid’s adÂ campaign, the holiday offers on most Android devices and the fact that is now carried by 3 of the 4 nationwide mobile operators.
Net Applications measures browser usage share by tracking the systems used to visit the 40,000 sites it monitors for clients, which results in a pool of about 160 million unique visitors per month. Their numbers have been widely used toÂ measureÂ the pulse ofÂ browser usage trends.