Latest AdMob Report Shows Android Drinking Microsoft’s Milkshake

The latest AdMob metrics report is out today and it’s nothing we haven’t seen yet.  To sum it up quickly, Android continues to grow both here in the US and abroad.   In the span of one year Android traffic (in the AdMob network) has grown from 1% overall to 16%  for North America and Western Europe.

Here in the United States, Android handset now accounts for 7 out of the top ten smartphones that hit AdMob’s network.  The Droid is the most popular, followed by the Dream/G1 and Hero.  If you take a look at Android’s growth over each of the last four quarters, it’s immediately obvious that the platform is eating into Windows Mobile’s share.  This time last year year, Windows Mobile accounted for 12% whereas now it sits at 3% right next “other.”  Ouch.

To view the full AdMob report, head to their website.

About author

Scott Webster
Scott Webster 6570 posts

Scott has been running AndroidGuys since 2007 and loves nothing more than reading up on the latest smartphone rumors. His other mobile efforts can be found on Android Update (CNET) where he covers Google's mobile platform.

You might also like

News and Rumors

Get Android L’s performance boost in one step

One of Google’s biggest announcements at the I/O event was the preview of the next big version of Android, code named Android L. Google says this update with bring a

News and Rumors

LG confirms that leather backs will be used on G4

LG has confirmed via its Facebook page that the G4 will have leather variants for the back of the design. The above photo has a G4 with what the company calls

News and Rumors

Sweeter Home Gives me a Sugar Buzz (VIDEO)

I’ve been dying to get Sweeter Home to run on my G1.  I came across this app a few weeks ago and have tried to get it to work  off

4 Comments

  1. wmpoweruser
    January 21, 16:10 Reply

    Funny you dont think its eating into RIM's share of the market, which went from 20% to 10% over the same period (down 10%, vs WM which is down 9%). Is that because then it would be obvious there is a massive disconnect between browsing usage and sales???

Leave a Reply