December 22, 2014

Will Google Go After Flash Developers Next?

We’ve learned over the last few days that Google is proactively seeking Apple developers, attempting to woo them with free phones.  Not a bad strategy if you can afford to toss a few hundred bucks at each person you want.  Now that the platform is established and super phones are coming out all the time, Google no longer has to worry about developers taking the “wait and see” approach. Rather, Google is now taking the “who else can we get?” approach.

In case you haven’t noticed, there’s been a pretty heated spat going on between Apple and Adobe over the iPhone’s refusal to allow Flash.  Both companies have been twisting the words of the opposition to help justify their respective stances.

While it may very well be true that HTML 5 is the future of web,  the fact is that Flash is what works today.  It may be a few years before HTML crosses the tipping point and Flash becomes the minority.  Refusing to allow for Flash on the iPhone is like General Motors  refusing to use unleaded gasoline because bio-fuels and electricity are the future.  I believe Apple is shooting themselves in the foot with this long term play.  I also believe that Google recognizes this and is buddying up to Adobe for what may end up being a short (hop term relationship.

Adobe recently started offering beta signups for of a couple of their apps and service for Android.  We’ve heard that Flash 10.1 will be supported on nearly all Android devices going forward.  I think the chances are very good that we’ll see some sort of early look at some Android/Adobe apps at next month’s Google I/O conference.  Last year saw sneak previews of some Android features that later rolled out in Donut.  It stands to reason that the Android team will show us what’s capable in Froyo and with Adobe integration come May 19th.

For all I know Google has been going around secretly working to bring some Adobe applications to Android.  Whether that involves giving away free phones or not is hard to say.  I’d like to think that some of these developers would love nothing more than a chance to stand on stage at Google I/O and demonstrate their apps and games to the thousands in attendance.



  • http://twitter.com/therealriley @therealriley

    To me it sounds like google have already been giving Nexus and Droid devices to Flash developers. Look back to the Androidpolice.com article, notice they all seem to have new Android devices and they all seem to have them to port apps over?
    http://www.androidpolice.com/2010/04/22/flash-and

  • TareX

    I sure hope smooth, HW-accelerated flash apps have a strong presence on Android. But as far as I know, Snapdragon can't accelerate flash, and the results will be abysmal.

    • Myopinion

      Snapdragon will support HW acceleration for Flash. Qualcomm is part of the Open Screen Project (openscreenproject.org) which has brought together a large number of industry players to bring Flash to mobile and non-PC devices. Goolgle, HTC, RIM, Palm, ARM, Qualcomm, etc are all participating (among many others) and are working very closely with Adobe to insure Flash performs well on their devices.

  • http://www.VTVLive.com Virtual Media

    Been saying this for some time. Google would make a million friends and developers with an Adobe agreement/partnership. Meanwhile Apple and Pinky the brain junior / Steve Jobs is pissing people off by the millions.

    Apple is set to make the same mistake it did when Microsoft took over the PC market.

  • hazydave

    I think Jobs has a weird ego problem… he seems to believe he (and his people) are the only standard available for quality in applications. Are MacOS apps really that much worse than PC apps?

    In a normally functioning market, most participants seek to deliver quality, and those that fail, through either intent or inability, simply cease to get to keep playing. I don't think developers would use flash if it compromised their ability to deliver good apps.

    But by the same token, just using Flash doesn't make it a bad app. Neither Apple nor Google should care about the trip, only the destination. Moving Flash to devices is about tapping all of the ability that web developers have gained using Flash tools, and allowing that to be used for some kinds of apps. There are certainly those for which Flash is not the appropriate hammer. But let the carpenter chose his own hammer, and the gatekeepers just judge his craft as a finished product.

  • Pingback: Flash Player Updated; Nothing Major | Hi-tech news

  • Andipodean

    I think the reason why apple are having this spat with adobe is because of the security of their products (I personally think adobe are the ones with the problem) its the same reason my ipad can only establish a bluetooth connection with certain other devices…. its all about security… apple are trying to protect their customers from fraud, hackers etc. If adobe stopped playin silly buggers, Im sure apple would take them up again

  • Andipodean

    I think the reason why apple are having this spat with adobe is because of the security of their products (I personally think adobe are the ones with the problem) its the same reason my ipad can only establish a bluetooth connection with certain other devices…. its all about security… apple are trying to protect their customers from fraud, hackers etc. If adobe stopped playin silly buggers, Im sure apple would take them up again