Logitech Revue Slashed to $99 as CEO Departs

Logitech has announced their first quarterly results for the fiscal year 2012, posting an operating loss of $34 million.  Why so rough? Largely because of poor sales of Google TV Revue units.  The company has slashed the price to $99 each, down $200 from where it was less than ten months ago and that cost the company a bunch of money.

The Company also experienced minimal sales growth in its Americas region, primarily due to very weak sales in the Digital Home category. Logitech’s loss in Q1 was compounded by the significant impact of the decision to reduce the price of Logitech Revue from $249 to $99 during Q2. The action was taken with the goal of accelerating adoption of the Google TV platform by removing price as a barrier to broad consumer acceptance.

One of the Revue’s biggest advocates, Logitech CEO Gerald P. Quindlen, has departed the company, in what can only be construed as a directly related incident.  Maybe, just maybe, the Android Market will get the Revue and Google TV off and running.

Logitech press release

  • Mack J

    This thing will take forever to get going. I don’t even want to think about what it will be like in Canada if it ever gets here, considering Netflix sucks up here compared to the U.S. I’d jump on a google box / tv if I could, just not worth it yet. Such a bummer.

    • Dineshabe

      lets hope we get it @ the same time. i am defn buying it the minute the website shows 99$. this will replace most of what i am doing with my laptop, except coding.

  • Dineshabe

    website still says 249$. if it is 99$ i am buying it !!!

  • BestBuy also says the price is 249, I’d buy at 99!!

  • Anonymous

    when & where will this thing be $99. Thats the only thing i want to know.

  • I wonder if it’s going to be a rebate deal and not just 99 bucks out the door.  Anybody found any info on when the price might hit the open market?

  • Anonymous

    No wonder he got sacked if they dropped the price to $99 and kept it a secret!  I’ll take one for that. 

  • Anonymous

    We should have the market on August 30th.