GetJar announced their latest Android app endeavor today, GetJar Gold, a business model which sets a bunch of premium apps free. Games and apps which normally retail for as much as $10 each will now be free through the program and available through the GetJar mobile app. A number of popular titles can already be found in GetJar Gold, including Age of Zombies, TuneIn Radio Pro, Solo, Paper Glider and Backbreaker. According to the mobile client, these apps will updated on a weekly basis as opposed to Amazon’s daily deal.
GetJar currently boasts 30 million active monthly users and promises developers will be happy with the terms of the service. According to the press release (below), developers are paid on a per-install basis and receive substantially increased exposure.
GETJAR GOLD: WHERE PAID APPS ARE FREE EVERY DAY
GetJar brings premium, full-version applications to Android users for free
SAN MATEO, Calif., Sept. 8, 2011 – GetJar, the world’s largest free app store, has introduced GetJar Gold, a program that gives consumers free ongoing access to premium applications that they would have to pay for on other app stores.
The same premium Android apps that cost up to $10 on Android Market or Amazon App Store are offered free as part of GetJar Gold. New premium apps are added to GetJar Gold every day and remain on the store. All apps are available for download at no cost, saving consumers potentially hundreds of dollars over time. With 30 million active monthly users, GetJar is set to give away millions of dollars worth of apps.
GetJar carefully selects only the best apps for theprogram from popular categories like games, entertainment, and productivity. Titles currently available for free through GetJar Gold include Age of Zombies, TuneIn Radio Pro, Solo, Paper Glider and Splashtop Remote Desktop.
“We think this is something great that GetJar is doing and we’re excited to be a part of it,” said TuneIn Radio CEO Bill Moore. “The industry has realized that what consumers want are premium apps without cost, but how to make it sustainable has been the big question. GetJar has developed a business model to make free apps work.”
GetJar Gold works for everyone; consumers receive premium applications for free, developers are compensated, and advertisers enjoy the increased site traffic generated by the program. GetJar pays developers on a per-install basis, and gives them more exposure since free applications are downloaded 10 to 20 times more often than paid apps.
“We are able to develop programs like GetJar Gold because of our open and free business model,” said Ilja Laurs, CEO and Founder of GetJar. “We regret that at this time we cannot extend our program to iPhone users, as Apple runs a closed ecosystem that does not allow for competing app distributors like GetJar. Unfortunately, iPhone users will have to continue paying for the very same apps that their Android counterparts enjoy for free.”