September 24, 2014

Nielsen provides insight into app popularity by age

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Nielsen has released a new set of data which looks at the popularity of Android applications across various age groups.  What does the study tell us?  Well, for starters, Facebook is the most popular application no matter how old you might be.  Beating other hot games and apps like Angry Birds, Pandora, and Words With Friends, Facebook trails only the Android Market.

A few other tidbits we picked up as we glanced at the report is that the older you get the less we tend to use Pandora Radio.  On the contrary, the older the user, the more they are inclined to use the Amazon Appstore.

Take a look at the chart below and see if the list looks accurate; does it resemble your usage?

Nielsen

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