How would you like to win yourself a free, lifetime supply of Pepsi MAX? Well, someone is going to do that this weekend so it might as well be you, right? Pepsi MAX and IntoNow from Yahoo! have teamed up for a first-of-its-kind, app companion experience that takes place this Super Bowl weekend. Things get started on Saturday so make sure to download the free application to your Android phone or tablet.
Here’s how to play along and enter!
- Tune into the NFL Honors award show, which is being hosted by Alec Baldwin and will air on Saturday, February 4 at 9:00 PM EST on NBC. Since 2002 Pepsi has presented the fan selected Pepsi Rookie of the Year award, and this year the award will be presented during NFL Honors. Once you tune in, use IntoNow to tag the program with one simple tap. This will get you some behind the scenes footage and ensure you get a notification to enter the sweepstakes during the Super Bowl.
- Tune into the big game on Sunday and tag it with IntoNow. When the Pepsi MAX ad airs during the game, IntoNow will synchronize with your TV, unlocking your entry into the Pepsi MAX for Life sweepstakes. It’s simple, fast, and, as we like to call it, “automagical.”