Despite being considered a smaller player in the mobile landscape, ZTE wants everyone to know that they have plenty of good stuff on tap for Mobile World Congress. One such device, a quad-core Android smartphone should put them on the same playing field as other larger handset makers.
ZTE may not have much of a name here in the United States today but that should change over the next few years. Why? Because it’s one of their goals to become a top-three brand by 2015, that’s why. And you don’t get to be one of the bigger names without having some sort of U.S. presence.
“There is no doubt that this year’s Mobile World Congress will again see some exciting device launches. The new devices from ZTE will demonstrate how ZTE is without doubt among an elite group of handset providers as next generation telecommunications networks roll out globally. ZTE returns at least ten percent of its revenues back into R&D to ensure that it sustains its position as a true market innovator – and we’re counting down to being able to showcase this to the world’s mobile industry next week,” said Mr. He Shiyou, Executive Vice President and Head of the Terminals Division at ZTE.
According to the press release issued today, ZTE has eight products on the agenda for next week’s conference, however it’s not all Android. Yeah, there’s going to be some Windows Phone stuff in there as well.