Google may intro a $100 Nexus tablet by end of year

Google may intro a $100 Nexus tablet by end of year

Google may introduce a $100 Android Nexus tablet by the end of 2012, according to new reports. The move, if true, could really help push Google’s tablet effort out in front of others like the Amazon Kindle Fire HD and new Nook HD.

The source of the rumors is DigiTimes.com, a destination that has a somewhat spotty reputation at times. They advise that Google is again working with Asus on the new ultra-affordable design.

If the rumors are correct Apple will soon be introducing a smaller version of their iPad. Presumably this will cost a couple hundred dollars or more. Should the low cost Nexus tablet prove to be a reality,  Google could certainly steal away market share from all players involved.

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Scott Webster
Scott Webster 6602 posts

Scott has been running AndroidGuys since 2007 and loves nothing more than reading up on the latest smartphone rumors. His other mobile efforts can be found on Android Update (CNET) where he covers Google's mobile platform.

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87 Comments

  1. Eric Matthew Woodrum
    September 27, 08:23 Reply

    I don’t even see how this will be possible. The general rule has been less than $150 = craplet. But I’m willing to be proven wrong!

    • herpderp
      October 09, 10:40 Reply

      Google can lose money on hardware and still make money. Also, simply taking marketshare away from competitors reduces their profitability which – in the long run – limits their ability to innovate and/or tie you up in litigation.

      Google is making a small profit at $199 & part prices are pretty well always on a downward trajectory. It isn’t that crazy to think Google could make a good (albeit not great) tablet for around ~$100 fairly soon and either break even or take a small loss.

      The biggest problem I could see would be them sowing discontent amongst their various hardware manufacturers by pushing margins down so low. Google may not need to make money off hardware but Asus, Samsung, Sony etc. *do*.

  2. Jason Yeaman
    September 27, 09:09 Reply

    My Nexus 7 is a cheap tablet….and a piece of crap,

    how much more crappy can they get?

    • herpderp
      October 09, 10:30 Reply

      Other than space, I absolutely love my Nexus 7. What exactly makes it a piece of crap?

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