HTC Q2 profit down 83% year on year, better than Q1 2013

HTC Q2 profit down 83% year on year, better than Q1 2013

When I think about HTC, I think about classy phones like the HTC One and several others from the past few years. It’s a known fact that HTC rarely fails to impress people with their amazing smartphones – at least in terms of user experience. But lets talk about the sales – an area that HTC has struggled with for more than a few quarters.

HTC’s quarterly results are out and its net profit plummeted 83% year on year with $41.6 million. Ouch, right? Yet, it is better than last quarter result, which is the worst in their history; only $2.8 million. Have a look at Q2 2013 results:

Taoyuan, Taiwan – July 5, 2013 – HTC Corporation (TWSE: 2498), a global leader in mobile innovation and design, today announces unaudited consolidated results for 2Q 2013. For the second quarter of 2013, total revenues reached NT$70.7 billion ($2.4 billion). Unaudited operating income was NT$1.05 billion, net income before tax was NT$1.52 billion, net income after tax was NT$1.25 billion (US$41.6 million), and unaudited earnings per share after tax were NT$1.50 based on 831,227 thousand weighted average number of shares.

It seems the HTC One would have rescued HTC from the dark corner, but still they are way behind. The competition is really tough right now; HTC One is face-to-face with smartphones like the Galaxy S4, Galaxy Note 2 and the iPhone 5.

Analyst pointed out that HTC’s biggest weakness is their marketing strategy, even Peter Chou said that their marketing budget is the reason Samsung is killing them. According to a report, they also appointed Robert Downey Jr.– one of the famous actors out there – as their brand ambassador. Let’s see if Iron Man can save HTC.

HTC One Mini is in the pipeline as well, and we might see some more phones from the manufacturer in near future. In Q1 2011, HTC profit was $511 million, and in Q1 2013, just $2.8 million; so it gives a clear picture that the Taiwanese manufacturer was going through a really critical stage.

Do you think HTC can come back in the game with record profits? Tell us about your thoughts in the comment box below.

Source: WSJ

About author

Asad Rafi
Asad Rafi 725 posts

Back in 2011, Asad started as an intern at AndroidGuys, and today he is one of the youngest and active members of the team. He's writing about Android from almost 4 years, and when he is not doing that, he is either watching Suits, Breaking Bad, watching a Manchester United game, or just studying..

You might also like

News and Rumors

AT&T 4G LTE network now encompasses 150 million U.S. residents

AT&T has expanded its 4G LTE network to six new markets, three in the United States, three in Puerto Rico. With these new metro areas, the carrier now blankets 150

News and Rumors

Amazon Appstore catching up to Android Market in more ways than one

For the majority of users, the Android Market is the place to go for apps, games, and books. The Amazon Appstore is one third-party app market that is actually holding

News and Rumors

Watch This App: Attopedia

So you’ve got an Android Wear device and now you’re looking for some Android apps to go along with it. We’ve got you covered. Our Watch This App column is designed to


  1. Junior
    July 13, 21:55 Reply

    HTC have a great future because know update inovations and price.

Leave a Reply