July 31, 2014

Google Play Store app downloads surpass iTunes for first time -- report

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The Google Play Store has surpassed iTunes in terms of quarterly app downloads for the first time, reports AppAnnie. According to the new finding, Google’s storefront outpaced Apple’s by a margin of 10 percent in the second quarter.

As of Q2 2013, app downloads in Google Play were about 10% higher than those in the iOS App Store.

While that figure is certainly to be commended, there’s another number that is worth noting. Apple’s iTunes generated 2.3x the app revenue of Google Play.  So, even at a lower volume, the money is higher in Apple’s portal is pulling in considerably higher revenue.

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There’s actually quite a bit to read through on the AppAnnie report including which app categories are most popular and profitable and how things vary by countries.

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