April 21, 2014

T-Mobile CEO "crashes" AT&T party in Las Vegas

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The ongoing battle between AT&T and T-Mobile took a turn for the interesting last night as the Uncarrier’s CEO made his way into Ma Bell’s Las Vegas party. Saying he was only there to “see Macklemore” perform, John Legere ultimately found himself being escorted out of the show.

All of a sudden these gigantic goons said ‘Can I talk to you over here,’ Legere said, in an interview outside the Venetian hotel later on Monday, adding that he was told that if he didn’t leave immediately he would be charged with trespassing. Legere said he was also escorted from the premises.

Legere seems quite content in his role of throwing rocks at the giant of AT&T. He’s never been shy about calling them out on Twitter; commercials, marketing, and other media focuses its laser on AT&T more than othe carriers.

While we would love to believe Legere’s claim that he was there for the music, something smells really fishy. One doesn’t go to a concert and then take pictures with people like Roger Cheng of CNET without risking exposure and a potential storm. Either way, he’s a ballsy guy and we applaud his efforts in the mobile space. If anything, he keeps it fun and fresh and increasingly better for the consumer.

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