Sprint, just days after killing off the OneUp program, has introduced a new system to help consumers with device upgrades. Called Easy Pay it allows subscribers to put down a payment and then pay off the device over 24 monthly payments. Once paid off, customers can keep the product or sell it back to Sprint through the carrier’s Buyback program.
“With technology changing as quickly as it does, we know our customers don’t want to wait a certain amount of time before they can switch to the latest and greatest phone,” said Tom Roberts, Sprint senior vice president for marketing. “Now, our customers can get what they want, when they want it – along with a won’t-break-the-bank way to pay.”
Sounds awesome, right? Here’s the rub. The Easy Pay program is only being offered for a limited time and customers must meet qualifications to take advantage. Not quite as awesome as what other carrier’s are doing to be sure. Wonder what T-Mobile’s CEO John Legere would say about this one.