September 2, 2014

Samsung axes Mobile Design lead in wake of Galaxy S5

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Samsung have just shaken up the design department at the company by replacing the head of mobile design amongst criticism of the Galaxy S5 design.

The Samsung Galaxy S5 was somewhat underwhelming and a ‘more of the same’ release by Samsung, much to the disappointment of consumers and in a market full of premium handsets, the Galaxy S5 stood out for its design.

The man responsible for the Galaxy S5 design, Chang Dong-hoon will be replaced by vice president for mobile design Lee Min-hyouk.

“The realignment will enable Chang to focus more on his role as head of the Design Strategy Team, the company’s corporate design center which is responsible for long-term design strategy across all of Samsung’s businesses, including Mobile Communications.”

Chang will continue to lead Samsung’s design center which overseas its overall design strategy, but perhaps the shakeup will mean we’ll see something different from Samsung for their Galaxy S6.