It makes sense when you consider the Play Store is cluttered with mediocre apps hastily put together only as a means to attract advertising revenue and probably with little or no concern for user privacy.
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It seems that up to 1 million of apps in the Google Play Store don’t follow this basic requirement. And it is mostly obscure apps with few downloads that usually break the rules.
But Google is merciful God, so developers have until March 15, 2017 to update their apps to include a clear privacy statement.
However, it’s quite unlikely developers of these shady apps will bother updating their applications. Which only means the Play Store is bound to get cleaner and that’s a good thing.
Google’s move is most likely going to be welcomed by developers who have taken time to ensure users’ data is handled properly, as they will be gaining more visibility in the Play Store with all the clutter removed.