Nielsen: 75% of 25-34 year-olds in U.S. now own smartphone
Three out of every four U.S. consumers age 25-34 now own a smartphone, according to a new report out of Nielsen Up from 59 percent last year (July 2011), it’s the biggest segment of mobile users who have taken the step to something a little smarter. …
“Android vs iPhone” where are they now?
According to the latest research from Nielsen, “the high-profile launch of Apple’s iPhone 4S in the Fall had an enormous impact on the proportion of smartphone owners who chose an Apple iPhone”, stated by the ratings company. What does this mean…. Well, 44.5 percent of …
Nielsen provides insight into app popularity by age
Nielsen has released a new set of data which looks at the popularity of Android applications across various age groups. What does the study tell us? Well, for starters, Facebook is the most popular application no matter how old you might be. Beating other hot …
Nielsen: Android leads U.S. market with nearly 43 percent share
The top three hardware makers for Android in the United States are HTC, Motorola, and Samsung.
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Nielsen: New Smart Phone Buyers Prefer Android 2-to-1 Over Apple (U.S.)
How’s that for an inflammatory headline? Fortunately, it’s not a stretch or a skewed perspective here; People are buying Android like crazy. The new numbers out of Nielsen today show that more than half of all “recent acquirers” in the United States chose an Android …
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Nielsen Determines Most Used Android Apps
Nielsen has analyzed the usage of thousands of Android smart phone users to determine which apps are being used the most. It’s worth noting that isn’t the same as most popular or highest number of downloads. Rather, this is more specifically Android owners who used …
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Nielsen: 40% of Nation’s Smartphones Run Android
These days, it seems that Android never stops rolling. Our favorite little green guy is taking over the US, with a commanding 40% share of the nation’s smartphone users. Even more good news is that the runner up, iOS, only has a market share of 28%, …
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Nielsen: Android Leads New Buyers as Smart Phones Outsell Feature Phones for First Time
Nielsen has found that more than half of all U.S. consumers who purchased a cell phone in the last month bought themselves a smart phone. At 55-percent, this is up considerably from last year’s 34-percent and could be the first signs of a tipping point …
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Nielsen Report Tells Us We Don’t Really Need Unlimited Data…Yet
The latest Neilsen report concerning mobile data is out and it sheds light on how much data smart phone users are consuming. They find that usage has increased 89% across the board for smart phones. Among the heaviest users of data, your typical Android consumer …
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Nielsen: Android Now Preferred Mobile OS for Past, Present, and Future Smart Phone Purchases
Android is now the preferred mobile operating system for customers looking to pick up a new smart phone. And the preferred mobile OS for people who just bought a smart phone. And the preferred… Well you see where we’re going. Nielsen dropped a nice little …
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What is the Popularity of Every Smartphone OS? There’s a Visual for That
According to a study released by Nielsen Research Android has taken over as the top smartphone OS in America.
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