Whether the word “Selfie” irks you or not, the trend is here to stay.  The presence of selfie sticks are increasing and we have begun seeing selfie-centric Android phone variants hit the market that focus on a strong front-facing camera, such as the HTC Desire Eye of 2014.

ZenFone Selfie

With the popularity of the recent Asus Zenfone 2, Asus thought it a good opportunity to jump in and give us the Asus Zenfone Selfie, announced at this year’s Computex in Taipei.

Like the HTC Desire Eye, the Zenfone Selfie takes the Zenfone 2 design and slaps in a large front-facing camera, centered on the top bezel.  The front camera is almost identical to the 13 MP rear camera, being that the latter has a slighter wider aperture at F/2.0 versus the F/2.2 aperture on the front.

Interestingly, Asus broke its tie with Intel on the chipset of the Zenfone Selfie, replacing the Atom Z3580 SoC with a mid-range Qualcomm Snapdragon 615 octa-core with Adreno 405 GPU SoC.

ASUS Design Center Director Jen Chuang demonstrates the  new ZenFone Selfie (2)

Other than these changes, we’re seeing very similar device to the Zenfone 2, only with the drop of the 4 GB RAM option down to 3 GB.

There are also a multitude of features to help you make the most of your selfie-taking experience, dubbed the PixelMaster Selfie Experience:

  • ZenMotion – Gesture of swiping “S” on the screen to launch into the selfie camera interface.
  • Selfie Panorama Mode – So you can fit all your friends in the shot.
  • Beautification Mode – Like artifical makeup, you can improve skin tone and smooth blemishes.
  • Backlight (Super HDR) Technology – Improves light balance, such as with the undesirable dark face occurrence.
  • Low Light Mode – Ability to capture clearer photos in dark environments.
  • Dual-LED “Real Tone” Flash – More natural illumination.

We’ll see how useful these promises turn out to be in our real-world experience with the Zenfone Selfie.  Pricing and availability have not yet been announced by Asus.

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