Blu launches new Life series of devices direct to consumers

Today Blu Products let the cat out of the bag on their new Life series phones, the Life One and Life 8 XL.  Blu has been making a name for themselves over the past few years with low-cost, bang-for-your-buck offerings.  They’re getting aggressive with this launch, having partnered with Amazon for an exclusive 9 day pre-sale.

Blu Life One (2015)

blu_life_one

The retail price of the new Blu Life One will be $149.00.  However, if you pre-order on Amazon through June 19th, you can grab the Life One for $50 less, at $99.00.

One would not expect much for this price, but Blu believes it packed in all the important factors to make this device great.  Let’s look at what you get:

  • 5.0″ 720p (294 ppi) IPS LCD display
  • Qualcomm Snapdragon 410 SoC (quad-core, 1.2 GHz, 64-bit, Mali-450 GPU)
  • 1 GB RAM
  • 8 GB internal storage with support for micro-sd expansion (up to 64 GB)
  • 13 MP rear (Sony IMX135 sensor) and 5 MP front cameras
  • 2820 mAh battery (non-removable)
  • GSM-only network capability with LTE
  • Android 4.4.2 (KitKat), upgradable to Android 5.0 (Lollipop)

The two red flags I spot in the spec list are the 720p resolution and 1 GB RAM.  More so the latter, because low RAM can lag the OS.  But at just $99, this is a killer deal!  Bear in mind that there is no CDMA network support, so if you’re on Verizon, Sprint, Boost, or Virgin, you need to look elsewhere.

Blu Life 8 XL

blu_8_XL

The Life 8 XL is a larger successor to the Life 8.  A lot of the specs are the same as new Life One, with the following exceptions:

  • 5.5″ display (same 720p IPS LCD, at 268 ppi)
  • MediaTek MT6592 SoC (octa-core, 1.4 GHz, Mali-450 GPU)
  • 8 MP rear  and 2 MP front cameras
  • 2920 mAh removable battery

Interestingly, the larger Life 8 XL runs $20 cheaper than the Life One (maybe due to the lower-costing MediaTek processor and inferior cameras), at a retail price of $129.00.  The pre-sale on the Amazon product page will run from June 22nd through June 30th, at a price of just $79!

These devices should most definitely be on your radar if you’re on a tight budget and need a new Android phone.  But you’d be silly not to expect some cut corners.  These phones are meant to get the job done, without burning a hole in your wallet.

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