CES 2016: Polaroid Snap Plus instant print Camera

Polaroid has just introduced a new product to its camera line called the Polaroid Snap Plus and this is something that I think a lot of people will find fairly interesting, especially those that love to have physical copies of pictures without having to head to Walmart or somewhere similar to print them and then pay for them.

The Polaroid Snap Plus comes with a microSD card slot that supports SD Cards up to 128GB. All pictures, and even video, can be stored on the SD Card and printed instantly from the camera using the Android app. The camera itself is a 13MP camera and has the ability to record video in clear, crisp 1080p.

Polaroid Snap Plus Image 1

The only downfall to this is that since the pictures are printed directly from the camera itself, which isn’t very large in size, the pictures are only available in a 2-inch x 3-inch size. To me, and especially to my fiancee, this is still a pretty cool idea since you can take a picture and instantly have a physical hard copy of it to hang on the refrigerator, the wall, your work cubicle or whatever.

The full press release is below and unfortunately we don’t have all the details such as the pricing for this nifty little device or even an exact date of when it’s going to be available. Hopefully we will have that information soon as I’m hoping to hear back from my Polaroid PR rep in the next day or so with further details. My guess is, that it’ll be somewhere around $99 – $149 and the refill photo paper will be available separately from the Polaroid store as well.

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Polaroid Debuts the Next Generation of the Instant Print Camera, the Polaroid Snap+, at CES 2016

Hot on the Heels of the Wildly Successful Polaroid Snap, the Brand Unveils Plans for its Bluetooth Connected and App-Driven Polaroid Snap+

LAS VEGAS, January 5, 2016–Building off of the success of its first generation Polaroid Snap, Polaroid today took the wraps off of the new Polaroid Snap+ instant print camera at CES 2016. Bringing a number of new features to the table, the Polaroid Snap+ will add even more fun and versatility to the instant print photography experience – an experience that is unmistakably Polaroid.

“Our brand’s renewed focus on product design has allowed us to bring new and exciting products – such as the Polaroid Snap+ – to market that evoke an emotional connection with our consumers,” said Scott W. Hardy, President and CEO of Polaroid.”Above all things, our brand is known for being fun and for the nostalgic instant photography experience which is our legacy. Now that we’ve reinvigorated that experience with digital technologies, its allowing Polaroid to reintroduce the idea of ‘ click and print’ photography to a new generation of consumers.”

Click, Print and Share

Taking the Polaroid Snap to the next level, the new Polaroid Snap+ instant print camera incorporates a wide range of updated features for a traditional and instant digital camera experience. Updates include the addition of a 3.5-inch touchscreen LCD for framing shots and navigating the camera’ s menu, a new and improved 13 megapixel CMOS sensor for higher-quality images as well as 1080p full HD video recording capability. All images and video are stored on a micro SD card (up to 128GB).

Perhaps the most exciting addition to the new Polaroid Snap+ is remote connectivity through Bluetooth to the Polaroid print app that will allow the camera to connect to and print from other devices such as smartphones and tablets. The app, available free for iOS and Android, will give users the ability to edit and enhance their prints with a number of creative filters, digital stickers, effects and controls. Now, consumers will have an all-in-one solution for capturing and sharing images on the go. No matter what device their images are taken with, they’ ll be able to share the fun.

Like the Polaroid Snap instant print camera, at the heart of the new Polaroid Snap+ is an integrated printer using ZINK® Zero Ink Printing Technology, which gives users the ability to print full color, 2×3″ prints automatically when an image is captured. With the new Polaroid Snap+, up to ten images can be queued to print at any time, so that photos can still be taken while prints are in progress. Of course the new Polaroid Snap+ is ideal for today’ s selfie shooters thanks to a self-timer and the addition of a pop-up selfie mirror that ensures the user is framed perfectly in the shot. Additionally, the Polaroid Snap+ has three color modes—black and white, color, and vintage sepia—with the option to print with or without the Polaroid Classic Border Logo.

The Polaroid Snap+ was designed in partnership with renowned design firm, Ammunition, the studio that was also behind the Polaroid Zip instant photoprinter and Polaroid Cube and Polaroid Cube+ lifestyle action cameras. With the Polaroid Snap family of instant print cameras, Ammunition created a sense of continuity between classic Polaroid cameras and current Polaroid products. Led by industrial designer Robert Brunner, Ammunition is the design studio behind award-winning consumer brands including Adobe, Beats by Dre, Square, Lyft, and Williams-Sonoma.

ZINK Zero Ink® Printing The Polaroid Snap+ instant print camera uses the revolutionary ink-free Zero Ink® Printing technology developed by ZINK. The ZINK-enabled printer uses heat to activate and colorize cyan, yellow and magenta dye crystals embedded in the paper. The result is full-color, high quality, long-lasting and smudge-proof images without ink cartridges, ribbons or toner. The 2X3″ photo prints in just under a minute so consumers can instantly share the photo with their friends and family. Additionally, because ZINK Paper® is adhesive backed the photo can be used as a sticker as well.[/alert]

One last thing that is definitely interesting is the ZINK(Zero Ink) feature that Polaroid has incorporated into this device just like with the predecessor device known as the Polaroid Snap that was made available last year.

Again, this is definitely something I’m anxious to test to see just how clean and crisp it will print pictures that I take with that 13MP camera and if they come looking as vibrant and pretty as if I took them to Walmart and had them printed there.

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