The music streaming service, iHeartRadio, has announced a host of new partnerships at CES 2015 that will enable it to bring its services to Sony’s PlayStation 3 and PlayStation 4 consoles among other devices. The other high-profile brands that iHeartRadio will be joining hands with include TiVo, DISH, Google and LG etc.
It will become one of the first apps that are ready for Google’s new Cast for audio system, launching next month. Google Cast for Audio uses a similar technology to that of Chromecast to remotely connect with sound bars, speakers and A/V receivers. Just like Chromecast, users can listen to music on a Google Cast Ready speaker by tapping the cast button on the iHeartRadio app.
iHeartRadio will find its way to in-home entertainment domain by partnering with DISH and TiVo. The service will expand to in-dashboard multimedia systems by BlackBerry’s QNX subsidiary and Clarion.
“These multiple integrations are setting the tone for 2015, which will be another banner year where iHeartRadio focuses on a consumers-first approach – from launching its app on all meaningful devices to continuing to leverage its live radio and entertainment events to provide the best music experience for its listeners,” said Darren Davis, President of iHeartRadio and iHeartMedia Networks.
The all-in-one streaming music and live radio service, which already has 60 million registered users, will come preloaded with at least a dozen devices to be launched by its partners.
These latest integrations add to iHeartRadio’s growing list of device platforms across web, mobile phones, tablets, automotive, smart TVs, gaming consoles and more.