Just last week, Samsung took the wraps off ‘Project Zero’ and unveiled a radically redesigned Galaxy S6 and even more radical Galaxy S6 edge. Samsung employed a premium design which features an aluminum chassis and Gorilla Glass 4 on both the front and back of the device. Now, it seems as if the complete redesign has paid off as Samsung has recorded a record number of pre-orders.
According to the South Korean manufacturer, they have received over 20 million orders for both the Galaxy S6 and Galaxy S6 edge combined. It breaks down to 15 million Galaxy S6 units and 5 million Galaxy S6 edge units. Now, the device isn’t up for pre-order just yet, so this represents orders from mobile carriers and not the final customers.
This is definitely music to Samsung’s ears after they received much criticism for the design on previous devices such as the Galaxy S4 and Galaxy S5. They were often criticized for the plastic design and lackluster specifications. The Galaxy S6 and S6 edge not only feature a ‘premium’ design, but also feature top of the line specs.
It is anyone’s guess how well the device(s) will sell when it comes to consumers, but this is a very good start.