Sony not rushing to quad-core this year, looking at 2013

In the tech race, it’s generally numbers that the various manufacturers strive for. Whether it be more megapixels or a wider screen, the general rule is the bigger, the better. Now we have quad-cores on the horizon, and Sony isn’t convinced, at least according to Stephen Sneeden, product marketing manager for Sony Mobile.

In a conversation with CNET Asia at MWC, Sneeden had this to say about quad-core processors:

We’re going to join quad-core when we feel that the performance matches the  battery efficiency. Because right now we don’t feel that is there.  What we are going to be doing in the second half of the year is moving to the  Cortex A15 architecture, which we feel outperforms the current quad-core  architecture.

He continued with, “You’ll see in 2013, as we’re evaluating the quad-core performance where it  makes sense, where you’re not suffering in quality and the performance truly is  there, and there really is something that demanding applications need. That’s when we make the right move to quad-core.” It’s good to see Sony not playing the numbers game, and instead focusing on a quality product. Kudos to them.

So do you agree with Sony’s decision? Let us know in the comments!

Source CNET

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Genius. Innovator. Magical elf. None of these things spring to mind when thinking about Mitch Wright, but now they will, thanks to this bio. Mitch works as a phone technician and writer when he's not spending time with his awesome wife and two wonderful kids. He's been using a smartphone since the HTC Touch and is a ROM flashing fanatic on his current phone, the Galaxy Nexus.