The wireless speaker market is getting more and more competitive with each day that passes. And this week at IFA 2018 we’re probably going to see quite a few new products from this category.

Case in point, Soundcore just announced the expansion of its popular Flare series with the Flare S+. The newcomer is a cylindrical-shaped speaker that’s wider at the bottom and narrower at the top.

The Flare S+ is Soundcore’s first Alexa speaker

The speaker features a cloth-covered body that incorporates back-to-back full range drivers, bass radiators and dual-tweeters to deliver 360-degree sound. The Flare S+ also takes advantage of Anker’s charging technology which allows the speaker to act as a charging station for your other mobile devices. According to the producing company, the audio device can offer up to 16 hours of playtime on a single charge.

Given that this product is marketed as a party speaker, the Flare S+ is IPX7 rated for water-resistance. So you’ll be able to take it with you at the pool or the beach.

Perhaps the coolest thing about the Flare S+ is that is has a LED ring at its base so it can deliver an intensified beat-driven light show. On top of that, the Flare S+ is Soundcore’s first speaker to come with Alexa built-in. So you’ll be able to do things like control your smart home devices, check the weather, order pizza and much, much more.

Soundcore says the Flare S+ will be available just in time for the holiday season via for $129.88. If you don’t think you can wait that long, the company is currently selling the Flare+ for $99.99. This speaker might not have Alexa enabled, but it can still deliver a unique light show and promises 20-hours of playtime instead of just 16. For those who want something smaller, the standard Flare is also available for $59.99.

On top of that Soundcore by Anker also unveiled a bunch of other products which you can find listed below:

PowerHouse Mini

Price: $299.99

This is a portable power charger that can deliver up to 1 week of power for any of your mobile devices. It’s expected to launch in mid-September.

Life Journey U

Price: $129

The Life Journey U are a pair of earbuds that can be worn around the neck. They take advantage of 12mm drivers to deliver professional-tuned sound. The accessories also boast Hi-Res audio compatibility and offer u to 10 hours of playtime. Expect them to land on the market in October.

RoboVac 30C

Price: $299

A smart robot vacuum that features Alexa and Google Assistant controls. It will go on sale in the US in September.


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