Sprint Ups Ante With “Any Mobile, Anytime” Plan

any_mobile_anytimeSprint has been doing their part to stem the bleeding that is customer churn.  With handsets like the Palm Pre, the BlackBerry Tour, and the forthcoming HTC Hero, they’re building up a handset repertoire that puts 2008’s offerings to shame. It’s true – they are getting better at keeping existing customers. Now the trick is to get new subscribers.  Enter Any Mobile, Anytime.Sprint has announced a new feature today that will enhance their Simply Everything Data Plans.  Forget circles and faves, how’d you like to call unlimited mobile-to-mobile, regardless of time or carrier?

Simply Everything and Ready Now were Sprint innovations to make wireless simpler and more worry-free for our customers. We don’t think our customers want to have to keep track of or only talk to friends, colleagues or family members who make the same choices they do. Any Mobile, Anytime provides unprecedented simplicity and value, so much that many more customers can now consider cutting the cord altogether. – Dan Hesse, CEO

For plans that start at $69.99, here’s what you get:

  • 450 Anytime Minutes
  • Unlimited Text/Picture Messaging
  • Unlimited 3G Data
  • Sprint TV, NFL Mobile Live and NASCAR Sprint Cup Mobile
  • Unlimited calling to ANY wireless phone on any U.S. wireless carrier network at any time

Existing Sprint customers who have an Everything Data or Everything Data Family plan will automatically Any Mobile, Anytime on their next bill cycle.

So now we ask you… who is getting an HTC Hero now?

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