Vodafone Announces In-App Billing for UK, Germany

Vodafone announced earlier today that subscribers in their UK and German markets will soon be able to purchase apps and goods within Android applications.  Initially available to those who purchase their handsets through Vodafone’s online and retail channels, the service will presumably expand to additional devices and markets before long.  Vodafone reminds us how this move will benefit developers as not all consumers are willing or even able to use credit cards for purchases.  According to their figures this could be as much as  90% of a carrier’s market.  Vodafone plans to follow up with more information on the rollout in short order.

Vodafone blog

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In addition to smartphones and mobile gadgets, Scott has a deep appreciation for film, music, and sunflower seeds. A husband and father, he likes spending down time riding his mountain bike or binge-watching TV. Scott has overseen the day-to-day activities of AndroidGuys since 2007.