In a recent live event, T-Mobile President Mike Katz revealed the launch of Magenta Status, a VIP loyalty program that aims to give T-Mobile customers the recognition and perks they deserve from day one. This announcement is part of the company’s effort to demonstrate appreciation for its customers without requiring additional payments or purchases.
The program is designed to give customers special deals and experiences from nationally loved brands, including Hilton, Hertz/Dollar, and Live Nation. These additions, on top of the industry-leading benefits customers already have access to, such as free streaming services and in-flight Wi-Fi, aim to provide customers with added value just for their loyalty.
Magenta Status offers an array of new perks, including premium hotel deals and experiences, free gas fill-ups and EV recharging at Dollar and Hertz, discounted movie tickets, entertainment deals with Live Nation, and additional offers from T-Mobile Tuesdays.
In addition to these new benefits, T-Mobile has also introduced a brand-new app called T Life to keep track of perks and VIP benefits. When added up, all the Magenta Status perks tally to over $1,500 each year in added value.
Magenta Status kicks off on February 13, offering T-Mobile customers a new level of appreciation and value. The Un-carrier will also air an advertisement during the Super Bowl to spread the word about the program.
New Benefits with Magenta Status
Premium Hotel Deals & Experiences
T-Mobile customers now receive a discounted rate with Hilton, with access to 15% off across 22 leading hotel brands worldwide. They will also be automatically upgraded to Hilton Honors Silver, providing various benefits, through March 31, 2025.
Refuel or Recharge on Us
Returning a rental car to the airport is now more convenient. T-Mobile customers can now skip filling up the gas tank at Dollar or recharging their Electric Vehicle (EV) at Hertz before returning it at nearly ALL airports across America.
$5 Movie Tickets
Customers now get a$5 movie ticket for everyone on their account to one major motion picture every month. This can result in significant savings over time.
More Entertainment
Customers will receive 25% off tickets to shows at Live Nation amphitheaters and select clubs and venues, with access to thousands of discounted tickets each year.
More Thanks with T-Mobile Tuesdays
In addition to existing T-Mobile Tuesday benefits, customers will now receive exclusive discounts and freebies from Little Caesars every Tuesday.
New Benefits, New App
T Life, a new app to help customers manage their perks, VIP benefits, T-Mobile Tuesdays, and more, is now available on Android and iOS.
